{"id":836,"date":"2018-02-14T00:18:02","date_gmt":"2018-02-13T22:18:02","guid":{"rendered":"http:\/\/aireligion.org\/?p=836"},"modified":"2018-02-14T00:18:02","modified_gmt":"2018-02-13T22:18:02","slug":"google-makes-its-special-ai-chips-available-to-others","status":"publish","type":"post","link":"https:\/\/aireligion.org\/?p=836","title":{"rendered":"Google Makes Its Special AI Chips Available to Others"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignleft\" src=\"https:\/\/static01.nyt.com\/images\/2018\/02\/12\/business\/13googlechips-1\/13googlechips-1-master768.jpg\" width=\"275\" height=\"190\" \/><\/p>\n<div class=\"story-body-supplemental\">\n<div class=\"story-body story-body-1\">\n<p class=\"story-body-text story-content\" data-para-count=\"272\" data-total-count=\"272\">A few years ago, Google\u00a0<a href=\"https:\/\/www.nytimes.com\/2017\/09\/16\/technology\/chips-off-the-old-block-computers-are-taking-design-cues-from-human-brains.html\">created a new kind of computer chip<\/a>\u00a0to help power its giant artificial intelligence systems. These chips were designed to handle the complex processes that some believe will be a key to the future of the computer industry.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"230\" data-total-count=\"502\">On Monday, the internet giant said it would allow other companies to buy access to those chips through its cloud-computing service. Google hopes to build a new business around the chips, called tensor processing units, or T.P.U.s.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"172\" data-total-count=\"674\">\u201cWe are trying to reach as many people as we can as quickly as we can,\u201d said Zak Stone, who works alongside the small team of Google engineers that designs these chips.<\/p>\n<p><!--more--><\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"311\" data-total-count=\"985\">Google\u2019s move highlights several sweeping changes in the way modern technology is built and operated. Google is in the vanguard of a movement to design chips specifically for artificial intelligence, a worldwide push that includes\u00a0<a href=\"https:\/\/www.nytimes.com\/2018\/01\/14\/technology\/artificial-intelligence-chip-start-ups.html\">dozens of start-ups<\/a>\u00a0as well as\u00a0<a href=\"https:\/\/www.nytimes.com\/2017\/09\/16\/technology\/chips-off-the-old-block-computers-are-taking-design-cues-from-human-brains.html\">familiar names like Intel, Qualcomm and Nvidia<\/a>.<\/p>\n<p id=\"story-continues-1\" class=\"story-body-text story-content\" data-para-count=\"126\" data-total-count=\"1111\">And these days, companies like Google, Amazon and Microsoft are not just big internet companies. They are big hardware makers.<\/p>\n<\/div>\n<\/div>\n<div id=\"story-continues-2\" class=\"story-interrupter\">\u00a0As a way of cutting costs and improving the efficiency of the multibillion-dollar data centers that underpin its online empire, Google designs much of the hardware inside these massive facilities, from the computer servers to\u00a0<a href=\"https:\/\/www.wired.com\/2015\/06\/google-reveals-secret-gear-connects-online-empire\/\">the networking gear that ties these machines together<\/a>. Other internet giants\u00a0<a href=\"https:\/\/www.wired.com\/2012\/11\/amazon-google-secret-servers\/\">do much the same<\/a>.<\/div>\n<div class=\"story-body-supplemental\">\n<div class=\"story-body story-body-2\">\n<p class=\"story-body-text story-content\" data-para-count=\"126\" data-total-count=\"1557\">In addition to its T.P.U. chips, which sit inside its data centers, the company has designed\u00a0<a href=\"https:\/\/techcrunch.com\/2018\/02\/05\/the-pixel-2s-visual-core-photo-processor-now-works-with-instagram-whatsapp-and-snapchat\/\">an A.I. chip for its smartphones<\/a>.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"239\" data-total-count=\"1796\">Right now, Google\u2019s new service is focused on a way to teach computers to recognize objects, called computer vision technology. But as time goes on, the new chips will also help businesses build a wider range of services, Mr. Stone said.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"115\" data-total-count=\"1911\">At the end of last year, hoping to accelerate its work on driverless cars, Lyft began testing Google\u2019s new chips.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"259\" data-total-count=\"2170\">Using the chips, Lyft wanted to accelerate the development of systems that allow driverless cars to, say, identify street signs or pedestrians. \u201cTraining\u201d these systems can take days, but with the new chips, the hope is that this will be reduced to hours.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"118\" data-total-count=\"2288\">\u201cThere is huge potential here,\u201d said Anantha Kancherla, who oversees software for the Lyft driverless car project.<\/p>\n<figure id=\"media-100000005733772\" class=\"media photo embedded layout-large-horizontal media-100000005733772\" role=\"group\" data-media-action=\"modal\" aria-label=\"media\"><span class=\"visually-hidden\">Photo<\/span><\/p>\n<div class=\"image\">\n<p><img class=\"media-viewer-candidate\" src=\"https:\/\/static01.nyt.com\/images\/2018\/02\/12\/business\/13googlechips-2\/13googlechips-2-master675.jpg\" alt=\"\" data-mediaviewer-src=\"https:\/\/static01.nyt.com\/images\/2018\/02\/12\/business\/13googlechips-2\/13googlechips-2-superJumbo.jpg\" data-mediaviewer-caption=\"Google\u2019s T.P.U. chips are housed inside its data centers. The company designs much of the hardware inside the multibillion-dollar data centers as a way of cutting costs and improving efficiency.\" data-mediaviewer-credit=\"Google\" \/><\/p>\n<div class=\"media-action-overlay\"><\/div>\n<\/div><figcaption class=\"caption\"><span class=\"caption-text\">Google\u2019s T.P.U. chips are housed inside its data centers. The company designs much of the hardware inside the multibillion-dollar data centers as a way of cutting costs and improving efficiency.<\/span>\u00a0<span class=\"credit\"><span class=\"visually-hidden\">Credit<\/span>Google<\/span><\/figcaption><\/figure>\n<p class=\"story-body-text story-content\" data-para-count=\"235\" data-total-count=\"2523\">T.P.U. chips have helped accelerate the development of everything from the Google Assistant, the service that recognizes voice commands on Android phones, to Google Translate, the internet app that translates one language into another.<\/p>\n<p id=\"story-continues-4\" class=\"story-body-text story-content\" data-para-count=\"222\" data-total-count=\"2745\">They are also reducing Google\u2019s dependence on chip makers like Nvidia and Intel. In a similar move, it designed its own servers and networking hardware, reducing its dependence on hardware makers like Dell, HP and Cisco.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"269\" data-total-count=\"3014\">This keeps costs down, which is essential when running a large online operation, said Casey Bisson, who helps oversee a cloud computing service called Joyent, which is owned by Samsung. At times, the only way to build an efficient service is to build your own hardware.<\/p>\n<div id=\"#continues-post-newsletter\"><\/div>\n<p class=\"story-body-text story-content\" data-para-count=\"146\" data-total-count=\"3160\">\u201cThis is about packing as much computing power as possible within a small area, within a heat budget, within a power budget,\u201d Mr. Bisson said.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"407\" data-total-count=\"3567\">A new wave of artificial intelligence, including services like Google Assistant, are driven by \u201c<a href=\"https:\/\/www.wired.com\/2015\/04\/jeff-dean\/\">neural networks<\/a>,\u201d which are complex algorithms that can learn tasks on their own by analyzing vast amounts of data. By analyzing a database of old customer support phone calls, for example, a neural network can learn to recognize commands spoken into a smartphone. But this requires serious computing power.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"244\" data-total-count=\"3811\">Typically, engineers train these algorithms using graphics processing units, or G.P.U.s, which are chips that were originally designed for rendering images for games and other graphics-heavy software. Most of these chips are supplied by Nvidia.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"192\" data-total-count=\"4003\">In designing its own A.I. chips, Google was looking to exceed what was possible with these graphics-oriented chips, speed up its own A.I. work and lure more businesses onto its cloud services.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"131\" data-total-count=\"4134\">At the same time, Google has gained some independence from Nvidia and an ability to negotiate lower prices with its chip suppliers.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"221\" data-total-count=\"4355\">\u201cGoogle has become so big, it makes sense to invest in chips,\u201d said Fred Weber, who spent a decade as the chief technology officer at the chip maker AMD. \u201cThat gives them leverage. They can cut out the middleman.\u201d<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"189\" data-total-count=\"4544\">This does not mean that Google will stop buying chips from Nvidia and other chip makers. But it is altering the market. \u201cWho\u2019s buying and who\u2019s selling has changed,\u201d Mr. Weber said.<\/p>\n<p id=\"story-continues-5\" class=\"story-body-text story-content\" data-para-count=\"122\" data-total-count=\"4666\">Over the years, Google has even flirted with the possibility of designing its own version of the chips it buys from Intel.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"420\" data-total-count=\"5086\">Mr. Weber and other insiders question whether Google would ever do this, just because a C.P.U. is so complex and it would be so much more difficult to design and maintain one of these chips. But at a private event in San Francisco last fall, David Patterson, a computer science professor at the University of California, Berkeley, who now works on chip technologies at Google, was asked if the company would go that far.<\/p>\n<p class=\"story-body-text story-content\" data-para-count=\"43\" data-total-count=\"5129\">\u201cThat\u2019s not rocket science,\u201d he said.<\/p>\n<p data-para-count=\"43\" data-total-count=\"5129\"><a href=\"https:\/\/www.nytimes.com\/2018\/02\/12\/technology\/google-artificial-intelligence-chips.html\">NYTimes<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A few years ago, Google\u00a0created a new kind of computer chip\u00a0to help power its giant artificial intelligence systems. These chips were designed to handle the complex processes that some believe will be a key to the future of the computer industry. On Monday, the internet giant said it would allow other companies to buy access &hellip; <a href=\"https:\/\/aireligion.org\/?p=836\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Google Makes Its Special AI Chips Available to Others<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[9,3,2],"tags":[],"_links":{"self":[{"href":"https:\/\/aireligion.org\/index.php?rest_route=\/wp\/v2\/posts\/836"}],"collection":[{"href":"https:\/\/aireligion.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aireligion.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aireligion.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aireligion.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=836"}],"version-history":[{"count":1,"href":"https:\/\/aireligion.org\/index.php?rest_route=\/wp\/v2\/posts\/836\/revisions"}],"predecessor-version":[{"id":837,"href":"https:\/\/aireligion.org\/index.php?rest_route=\/wp\/v2\/posts\/836\/revisions\/837"}],"wp:attachment":[{"href":"https:\/\/aireligion.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aireligion.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aireligion.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}